The True Cost of DIY Estate Agency Marketing

Tired of juggling too many tasks in your estate agency? We get it. Many consider handling marketing in-house for a sense of control and to save money. You might picture quick social media posts and local ads bringing in leads, but those perceived savings often hide significant costs, both financial and operational, that can hold […]
How to Elevate Your Estate Agency with Data-Driven Marketing

In today’s market, established estate agencies can no longer rely on reputation alone. Vendors, landlords and buyers are savvier than ever. New tech platforms are shifting expectations and competitors, from independents to corporate chains, are raising their game. So, if your marketing is standing still, your growth is going backwards. The good news? You don’t […]
The Secret to Consistent Leads in the UK Property Market

Is your property business held back by unpredictable leads, wasted marketing, and missed chances? You’re not alone. The UK property market is tough, and generating consistent leads is a common headache. But what if a clear, well-rounded strategy could deliver a steady flow of quality leads, boosting your marketing results and securing new business? In […]
The Untapped Revenue Stream You Already Own

Is your database simply a collection of names, or is it a hidden goldmine? Many estate agents gather data but then let it sit unused, missing its true potential. Estate agents often chase new valuations and new instructions, overlooking the huge value in their existing customer and lead databases. At Frank Marketing, we see your […]
Stop Posting, Start Converting: Social Media for Estate Agents in 2025

The way estate agents connect with people online is always changing. What worked on social media last year won’t cut it in 2025. It’s no longer enough to simply post content and hope for engagement. The focus must shift from simply posting to actually getting business results. This means having a clear plan to turn […]
Clarity is Key: Define Your Marketing Goals and Achieve Them

In the fast-paced property sector, where competition is fierce and the market ever-shifting, a scattergun approach to marketing simply won’t cut it. Are you tired of throwing marketing darts in the dark, hoping something sticks? Do you feel like you’re pouring resources into activities that yield little return? The truth is effective marketing comes down […]
Stop Guessing, Start Measuring: The Estate Agent’s Guide to Marketing ROI

We get it. You’re busy. You’re juggling viewings, valuations, negotiations, and a million other things. Marketing often falls to the bottom of the to-do list. It’s something you know you need to do, but it’s all too easy to let it slide. But here’s the deal: good marketing is key to your estate agency doing […]
Outpace your Competition: The Power of Brand and Marketing for Estate Agents

The property market is fiercely competitive. To thrive, it’s not enough to just list properties; you need to build a clear and distinctive brand and employ consistently effective marketing strategies. This is how you stand out, attract clients, and ultimately, outpace your competition. The Indispensable Power of Brand Your brand is so much more than […]
Ready to Reclaim Your Week? It’s Time to Outsource Your Marketing

Are you drowning in marketing tasks, struggling to find time for what truly matters? It’s a common challenge. Time is a valuable asset, and estate agency owners often work long hours, sometimes neglecting essential tasks like marketing due to a lack of time or expertise. The Pressure Is Real The property sector continues to be […]
Unleashing Growth: The Strategic Role of a Consultant Marketing Director in Your Business

In the ever evolving and challenging landscape of business, the role of a marketing director has become increasingly crucial. As businesses strive to stay ahead of the competition, many are turning to consultant marketing directors to bring in a fresh perspective, strategic insight, and a wealth of experience. In this blog post, we’ll explore how […]